Flowers are like friends in that they add colour to your life. Floral Designers use their skill and understanding of various sorts of blossoms to immortalize their beauty and create a one-of-a-kind experience in their client’s minds.
Similar Job Titles
- Floral Artist
- Floral Couturier
- Floral Stylist
Typical Job Responsibilities
What do Floral Designers do?
A Floral Designer would typically need to:
- Create and sell standard and customized floral displays that express a specific emotion.
- Take orders from consumers in person, by phone, or online, including special requests, delivery dates, locations, and payment processing.
- Consult with customers about their budgets and preferences before designing and creating pleasing arrangements using a variety of foliage and flowers.
- Provide information about flower and filler kinds to explain their qualities, appearance, scent, and compatibility with other flowers.
- Explain how to care for arrangements so that customers can enjoy the flowers for as long as possible.
- Think beyond the box to create one-of-a-kind floral arrangements that fit the occasion and venue.
- Locate wholesale sellers and farmers to provide seasonal flowers and other accessories.
- Order and have fresh seasonal flowers, foliage, potted plants, and other floral products on hand for arrangements and displays.
- Set up and tear down at the beginning and conclusion of each workday; clean and straighten workspaces on a daily basis
- Assist in the timely delivery of arrangements, which includes loading and unloading vans and transporting arrangements to designated locations.
- Make traditional corsages, bouquets, wreaths, and wedding decorations while staying current with floral design fashions and styles.
- Understand the customs around the use of specific flowers on special occasions such as weddings and funerals.
- Maintain daily sales and order data for accounts for POS (Point-of-Sale) systems both in-person and online.
- Participate in numerous exhibitions to demonstrate their abilities and attract consumers.
Standard Work Environment
Floral Designers work in visually appealing stores. Because their work environments are usually chilly and humid, the blooms last a long time.
Despite spending the majority of the day in the store, either waiting on customers or designing flower arrangements, a flower Designer may need to travel to pick up supplies from vendors or transport arrangements to clients. Some Floral Designers who operate on a contract basis to create arrangements for events such as weddings must travel to event sites.
A Floral Designer would benefit from a denim apron or pinafore dress with enormous pockets to fill with leaves, conkers, and other objects found while foraging, as well as a pair of thick jeans and T-shirts.
Many Floral Designers work full-time, though their hours may vary depending on the work environment.
Floral Designers typically work 40 to 48 hours a week, including Saturdays. Their hours may be extended to prepare for a special event, such as a wedding, or to fill huge holiday orders.
Most orders cannot be completed too long in advance due to the perishability of freshly cut flowers. As a result, designers frequently work extra hours shortly before and during holidays.
Furthermore, several part-time and seasonal opportunities are available around holidays such as Christmas, Valentine’s Day, and Mother’s Day. Independent stores are usually open throughout normal business hours. Floral departments in supermarkets and other businesses may remain open longer.
Some Floral Designers prefer to create their own shop. Applying directly to flower shops or grocery stores is the easiest method to get started in floral design.
Floral Designers are generally employed by:
- Retail Flower Shops
- Wholesale Flower Distributors
- Internet Florists
Unions / Professional Organizations
Professional groups and organisations are an important resource for Floral Designers who want to further their professional development or interact with other professionals in their industry or career. Membership in one or more of these organisations looks great on your resume and helps to strengthen your credentials and qualifications.
- Small cuts and scratches from handling tools and materials
Need to remain standing for long hours
- Need to deal with possible allergies to flowers
Suggested Work Experience
Most certificate and diploma programmes include work experience in a greenhouse. Furthermore, significant on-the-job training is common for newcomers to the flower profession. A fully qualified designer requires around two years of work experience. Students can begin by working part-time as a designer’s assistant at a floral shop.
Working alongside an expert Floral Designer, novice Floral Designers often gain hands-on experience. Begin by making simple flower arrangements and learning the fundamentals of tying bows and ribbons, cutting stems to acceptable lengths, and learning about proper flower and plant handling and care.
Trainee Floral Designers learn about the various types of flowers and plants, their growing features, how to employ flowers in intricate floral designs, and which flowers and plants complement each other. Prospective employers will be interested in your CV if you have at least two to four years of floral design expertise, ideally in the hotel business.
flower Designers typically hold a high school certificate or a two-year degree in flower design or a similar subject. Floral Designers who desire to establish their own firm may benefit from postsecondary education.
Certifications, Licenses, and Registration
Although certification is optional, it represents a level of knowledge and ability in floral design achieved via job experience or school. Private floral schools, vocational schools, and community colleges all offer programmes in floral design and flower and plant care. The majority of these programmes award a certificate or diploma.
The majority of certificate and diploma programmes include classes in flower and plant identification, floral design principles, advertising, and other commercial subjects. Certificates or associate’s degrees in floriculture/floristry operations and management are available at several community institutions and universities.
Projected Career Map
Floral Designers can advance to Manager positions in large floral stores. They can open their stores if they have the necessary funds. Loans are provided to qualified applicants.
Floral Designers’ employment may increase in grocery stores while decreasing in flower businesses. Because of the low salary and restricted prospects for growth, this industry is largely uncompetitive. Those who have a formal degree in Floral Design will have a greater chance.
Beneficial Professional Development
Formal Floral Design training may benefit those who want to start their own firm or work as a Chief Floral Designer or Supervisor.
Professionals’ overall commitment to increasing personal skills and proficiency throughout their active professions through work-based learning, a professional activity, formal education, or self-directed learning is referred to as continuing professional development. There are numerous CPD courses, seminars, and workshops available to assist professionals in the sector.
Do you have an unrivaled green thumb, an eye for colour, a flare for design, an eye for arrangement, and consumer empathy? A profession in floral design could be a good choice for you.
Advice from the Wise
Create your own visual style… Allow it to be unique to you while yet being recognizable to others.